The corporate environment refers to the nature of the enterprise, the business direction of the enterprise, the external environment, the social image of the enterprise, and the connection with the outside world. It often determines the behavior of the business.

Values refer to the consensus among members of an enterprise about whether an event or a certain behavior is good or bad, good and evil, right and wrong, and worthy of emulation. Values are the core of corporate culture. The unified values enable members of the company to have a unified standard in judging their behavior and to determine their own behavior.

Cultural ceremonies refer to various awards, rewards, gatherings, and cultural activities in the enterprise. They can dramatize and visualize certain things happening in the enterprise to vividly promote and reflect the values of the company.

Cultural networks refer to informal channels of information transmission, mainly the dissemination of cultural information. It is made up of some kind of informal organization and people, and the information it conveys often reflects the wishes and mentality of employees.